Christa Field is Chief Design Officer and a Partner at Alley, specializing in brand development and user-centered design methodologies. Christa guides User Experience and Design team members and supports the wider organization by facilitating design feedback sessions, providing creative direction for projects, and fostering a collaborative design practice. She has provided immense value to the design and launch of such sites as Lede by Alley and The Dallas Morning News.
Prior to Alley, she worked for the large media organization, Viacom, as a leading UX Design team member for MTV’s shows and global responsive web products. Christa started her career in print, working for Walter Bernard Consultancy, where the focus of her work was editorial style guides for print publications like Forbes India and ESPN. Outside of work, Christa enjoys exploring non-digital projects that nourish her creative outlook — from sidewalk chalk with her three children to collaging, photography to painting. She is based in the New York City area.