In any organization, and in the publishing industry in particular, staff changes are not a matter of if but when. Team transitions, whether due to top down restructuring or voluntary attrition, can easily disrupt your digital platform. Our newest eBook offers strategies to ensure smooth operations and continued growth during leadership shifts. In it, we…
Buy Cycle: Awareness
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Many business leaders in the publishing industry find themselves caught in a paradox. They recognize that their technology needs to meet their business goals, yet the lack of digital performance is the very reason they hesitate to invest in a redesign. It feels imprudent to invest when you’re not generating revenue. This hesitation comes at…
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There are many signs that your website has reached its breaking point — some more obvious than others. While integrating new tech like a paywall can lay bare obvious weaknesses in your technology, it’s often a pileup of smaller issues that leads to a website breakdown. In addition to causing technology problems that can directly…
