• WordPress for Enterprise: Insider insights for big brands and publishers

    Alley recently contributed, along with several other enterprise agencies, to a guide for prospective buyers looking at WordPress as the CMS for their enterprise publishing technology stack. We were happy to join this conversation and help people understand how WordPress has helped some of the biggest brands on the planet simplify their publishing workflow and…

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    “Not Invented Here Syndrome” and how to prevent it

    Not Invented Here syndrome (NIH) is the guilty pleasure that tempts engineering teams into creating bespoke approaches to problems that have already been solved. Even having your eyes opened to the temptation doesn’t immunize you from it. So, how do you know whether a bespoke solution warrants the effort or if it’s just plain hubris?

  • developer writing code

    Three WordPress enhancements to streamline your custom block development

    A lot has changed since the new block editor (codenamed Gutenberg) was launched with WordPress 5.0 in December of 2018. Building custom blocks is now easier than ever, thanks to three key enhancements that were introduced over the last two years: 1. block.json WordPress now lets you describe your custom block using a special JSON…

  • Young woman wearing headphones while working on her desktop at night.

    Promoting asynchronous communication in Slack

    Using Slack as a synchronous communication tool like Instant Messenger has plenty of downsides. Slack can be a source of constant interruption and context switching. How do you mitigate this?

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    Beyond the logo: Tools to define your brand and editorial messaging

    When it comes to your organization, what is the first thing you think of? It could be something straightforward — like your product or logo, but it’s probably more abstract than that. It’s likely tied to your culture, aesthetic, and mission as much as it is to any individual product or service. And those elements…

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    Education & DEIA: Maintaining an evidence-based DEIA program

    At Alley, we take an evidence-based approach to all the work we do — including our community-driven initiatives. Educating ourselves on issues related to and surrounding diversity, equity, inclusion, and accessibility (DEIA) is key to cultivating a safe and thoughtful environment where our diversity is respected, valued, and embraced. We turn to and partner with…

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    Hiring & DEIA: Setting goals for more equitable recruiting

    At Alley, we believe that diverse perspectives, experiences, and backgrounds fuel our best work and are essential for our future. Our team members are based all over the world — and cultivating an environment of diverse, talented professionals starts with building a team that reflects the broader demographic makeup of the communities where we work.…

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    Outreach & DEIA: Empowering diverse groups in our industry and communities

    As a company, we have a responsibility to use our positions, expertise, and knowledge to lift up historically marginalized groups such as women, BIPOC, 2SLGBTQIA+ people, and people with disabilities. We can achieve this through collaboration, support, and sharing resources with partners and businesses that are led by and serve these communities in a meaningful…

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    Retention & DEIA: Fostering employee engagement and belonging

    At Alley, we strive to create an environment where our diversity is respected, valued, and embraced — and where our team members feel a true sense of belonging. We want to ensure that Alley is a place where historically underrepresented and marginalized groups, including women, BIPOC, 2SLGBTQIA+ people, and people with disabilities feel engaged, motivated,…

  • Colorful collage of women's faces

    A people-first mindset & DEIA: Curating a safe and thoughtful environment

    At Alley, we believe that diverse perspectives, experiences, and backgrounds fuel our best work and are essential for our future. And as an employer with over 70 teammates worldwide, we want to provide an environment where our diversity is respected, valued, and embraced. This begins with setting an internal standard of inclusive language, mindful business…