People is one of the best-known media properties in the world and People.com is the go-to destination for millions of readers interested in lifestyle content, human interest stories and celebrity news.
News
The latest from Alley’s team of experts.
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In early September, Alley launched three sites for Digital First Media properties in Northern California, known collectively as the Bay Area News Group. The redesigned MercuryNews.com represents the long-standing paper of record covering the San Jose and South Bay area, while EastBayTimes.com and SiliconValley.com focus on the East Bay and the tech industry, respectively.
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Consider a hammer. You don’t have to think about where to hold it or which part is supposed to strike the nail. It’s not a perfect device — you might still whack your thumb — but it’s pretty intuitive.
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Earlier this year, Time Inc. started the process to migrate People.com from three separate content management systems into one consolidated site, hosted by WordPress.com VIP. A team at Alley lead by Partner and Chief Strategy Officer Brad Campeau-Laurion and Director of WordPress Platform Services Tom Harrigan has directed that effort since March.
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Understanding healthcare services and costs is often a jumbled and confusing endeavor. Alley Interactive’s Data Science team worked with the Harvey L. Neiman Health Policy Institute to develop ICE-T (Inpatient Cost Evaluation Tool) to help simplify the process.
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A spectre is haunting the open source CMS community—the spectre of Medium.
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Last month, Alley Interactive helped launch a redesign and replatforming of DenverPost.com, the website for The Denver Post.
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Recently it was our great privilege to unveil the new WordPress-based website for the Solomon R. Guggenheim Foundation and Museum. It was a long and highly educational road to launch, and I want to provide a bit of a window into what happened behind the scenes.
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Jotham Sederstrom’s public reaction to being fired cold by the New York Daily News for appearing to publish plagiarized content is remarkable in its candor and its acceptance of blame but belies the pressing issue at hand for those of us who build news websites. Jotham would still be toiling away for his teetering employer if not for a harebrained Content Management System…
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A couple of weeks ago, I attended Clarity Conference in San Francisco—a conference focusing on design systems and style guides. Design systems are useful for any company with multiple people working on a single project, but at an agency like Alley, a design system proves particularly useful and effective.
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Since its inception, the online media industry has been forced to adapt and reinvent itself based on the whims of fast-moving technologies. For publishers, the problem is that if they don’t adapt, readers might go somewhere else that will. However, even — especially! — for major publishing incumbents, the path to adaption has often been…